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Work project2026
Program List Pages
Rebuilt Molotov's category and genre listing pages from the ground up, across every listing page on the platform. Filters are now server-rendered for full crawlability, pagination runs as both numbered pages and infinite scroll, and each page carries structured data for Carousel Rich Results plus an editorial header.
Tech Stack
Demo: Program List Pages with SEO infrastructure
Key Highlights
- Server-rendered category filter links replacing JS-only filters: every genre and filter combination is now fully crawlable
- Editorial content headers with keyword-rich introductory copy added to each listing page
- Dual pagination: numbered page links and infinite scroll running in parallel for different user preferences
- Unique title tags per page with rel='next'/rel='prev' signals communicating paginated structure to Google
- FAQ sections sourced from API, providing dynamic page-specific content that search engines can index
- ItemList + Movie/TVSeries schema making listing pages eligible for Google Carousel Rich Results in SERPs
- WebP conversion across all listing thumbnails and 301 redirects from legacy URL patterns
SEO Infrastructure
Crawlability
Replaced JS-dependent filters with server-rendered anchor links so Googlebot can traverse the full category/genre hierarchy without needing to execute JavaScript.
Pagination Signals
Each page in a paginated series gets a distinct title, and rel=next/rel=prev link elements tell Google how the pages relate, critical for large content catalogues.
Rich Results
ItemList wrapping Movie/TVSeries entities gives Google what it needs to render Carousel Rich Results for category pages, putting Molotov's content directly in visual SERP features.
Performance
WebP conversion across all listing thumbnails cut image payload significantly, with measurable impact on page load speed and Core Web Vitals.
Outcomes & Results
- 1.Complete SEO infrastructure deployed across all category and genre listing pages
- 2.Carousel Rich Result eligibility via ItemList + Movie/TVSeries schema implementation
- 3.Reduced HTML payload through WebP image format conversion
- 4.Improved crawlability replacing JS-dependent filters with SSR anchor links
Contact
Interested in working together?
I take on selected consulting and freelance work: full-stack builds, ERP and SaaS implementation, technical SEO, and operations-heavy products. I’m also open to conversations about FactoStack or forward-deployed engineering work.